Accessible digital experiences are something we strive for at Comic Relief – we’re not perfect at it, but we’re trying to make sure that we can embed inclusive design at the heart of our product development*. In this article, I’ll be sharing some of the peaks and troughs of our accessibility work and the progress we’ve been making to ensure our digital experiences are accessible to all users.
Working in the charity sector you learn to be pretty resourceful when you need to be, and that doesn’t stop at blagging free stuff (obviously we never do that ;)).
One of the most significant things we learnt from amalgamating our campaign sites onto a single platform was the efficiency that emerged from reusing code and functionality.
So when our Schools and Youth team approached us with an objective that was new to all of us we did what anyone else would do, look at what we’d done already and could copy!
Hey, I’m Leigh. I’m a digital designer at Comic Relief and this is my first post for the Comic Relief Tech Blog! I’ve just started working on a new digital storytelling product and thought it might be interesting to blog our journey, through our processes, what’s working, our challenges etc. In this first post I’ll start by giving a little context to the work.
Working at Comic Relief has challenges unlike any I’ve experienced in previous roles at startups or agencies. When working in other roles, I’ve known exactly who our ‘target market’ are, what traits our users have and what we believed their biggest needs were, but how do you identify your core user groups when your brand is a national treasure?
‘A lack of women in technology jobs is not just a problem for women, it’s a problem for the whole sector.’
That’s the conclusion reached by the Tech Partnership and Founders 4 Schools, who recently published research into diversity in the sector. Alarmingly, this research also found that only 17% of technology staff are female. Worse still, fewer than 10% of these women are in leadership positions.
Kids are my favourite kind of user. I haven’t yet met a user with more honest feedback than a pre-teen. And there’s no shortage of it: they always seem to have a lot to say for themselves!
This year our tech team created Comic Relief’s third version of a digital interactive story for teachers to use in primary school classrooms – and it’s the best one yet (not that I’m a proud Product Manager or anything).
Every Friday at 5pm we have beers in the office. It’s nice, we clink, we pat each other on the back, we ask about plans for the weekend.
One Friday our Head of Design said:
“Hey, who fancies a 10-minute challenge?”