Optimistic about our future optimization

At Comic Relief, we have 5 core values that we aim to achieve in everything we do; Bold, Creative, Fun, Trustworthy and Engaging. These values can be seen front-and-centre in our campaign activity, but we also embrace these values in how we optimize our digital product offering to ensure that, as well as hitting our campaign targets, we can continue to innovate.

Motivating your team – so simple, so powerful, so underestimated

Have you ever experienced a situation where your employer has done a bad job of motivating you? I can think of quite a few situations where an organisation’s attempt has failed, or even had the opposite effect. Despite this, the same motivation practices continue to be used, even though much more powerful solutions are available. Here’s a simple example of one.

Crafting content for impactful campaigns

As a self-confessed content fiend, even just seeing the word content in the title of this meetup got my creative brain cells suiting up and in the mood for a night out.

Not long after arriving at Manifesto’s office in Farringdon, my fellow digital-charity nerds and I were introduced to three speakers who went on to share the secrets of some of their most prized content possessions with the group. As I found their words of wisdom so useful I thought I’d pay them forward; I hope you’ll find them as helpful as I did.

The year that was, and hello 2016!

One of Comic Relief’s strategic vision is to make the organisation fully Digital and creating a permanent team to make that happen. Suffice to say there has been a lot of focus on the Technology department, and 2015 saw a lot of hiring activity in our department. Here’s a summary of how the teams have shaped up so far:

We hired:

  • A new WebOps team
  • Two developers for our Fundraising platform
  • A Technical Lead for our Drupal team
  • Stronger Drupal team and a new Senior front end developer
  • A permanent QA team lead
  • Two highly talented Scrum masters

Engineering

The Engineering team collectively takes care of the development, maintenance, quality and performance of all of Comic Relief’s end-user facing digital properties. We are comprised of WebOps engineers, FROST & Digital Developers and QAs. We endeavour to use the best open source tools and processes appropriate to the teams and constantly evaluate the strength of our products.

We plan ahead to scale our infrastructure to handle exceptional amounts of load during media events and the Night of TV so that our sites stay up and gather maximum donations. We undertake adequate quality control measures with each piece of completed work and ensure it meets the standards of our users. We work closely with Designers and Product Managers who drive the shape of what we build.